Winning the Internet

In case you missed Netroots Nation

After a great run, the Winning the Internet blog has been retired. However, you can still keep in touch with New Media Mentors here.

The seventh annual Netroots Nation convention wrapped up a week and a half ago. The event was energizing and educational, with 30 trainings from leaders in the field (not to mention panels, keynotes and more). If you couldn’t make it in person, you can still check out the series of blog posts written by Netroots Nation trainers:

  • 3 reasons to blog on national security in 2012
    For too long, progressives have been on the defensive when national defense is concerned. But no longer. President Obama has one of the strongest records on national security and foreign policy of any president in recent memory. As a result, the Left is suddenly seeing national security as a winning campaign issue. This post highlights three reasons you should consider blogging on national security in 2012.
  • Can offline marketing efforts be tracked?
    While grassroots marketing efforts are moving online, there are still lots of things we do to enact change and create awareness offline. Unfortunately, it’s really difficult to understand how well these are working when it comes to driving traffic to our website.Is it a radio campaign, a mailer, word of mouth? You may want to throw your hands in the air when it comes to traffic offline traffic, but don’t give up home, because there is a way!
  • Winning Wireless
    Text messaging is already the de facto way our society communicates. Since people are already communicating with each other over text, shouldn’t that be how you’re reaching them too? More and more groups are realizing that a mobile campaign can be a simple and effective way to build a list of supporters and reach them with targeted, relevant information.In this post, I’ll step through why a mobile campaign is an important part of your outreach strategy.

If these posts leave you wishing you had attended, register now for NN13! The event will take place in San Jose, CA from June 20-23, 2013.


About Melissa Foley

Melissa is the Director of Training and Mentoring for Netroots Foundation and New Media Mentors. She aims to use her MBA + nonprofit background to teach organizations to use new media tools strategically.