Check out this juicy information on the real value of social media for non profits.
NPR recently conducted a pretty interesting experiment. They looked at what kinds of local news stories drive the most engagement (likes, shares and comments) on Facebook. They took a closer look at the most popular stories and found that they fit into nine categories.
A few weeks back, Twitter announced a new opportunity to brand your organization. Check it out.
From Nonprofit Tech 2.0, some great ideas of how to make your tweets retweetable. Worth reading!
You might not know this, but Facebook has a team of crack scientists and researchers known simply as the “Data Science Team.” They have access to the largest database of human social interaction ever assembled and they’re working on ways to put that to work for Facebook’s bottom line. But there’s also great potential for missteps along the way.
It’s been long speculated that Facebook would be announcing Timeline for pages and possibly other goodies today. AllFacebook has a good post on what’s new with some screen shots. Over the next several weeks we’ll be building out the timeline for our page and we’ll document the process. Once it’s published we’ll share the results with our readers here in the hope that it’ll help you approach your pages in a strategic way as well.