Here’s another great post from Allyson Kapin over at Frogloop about email. It is NOT dead. Not by a LONG shot. Email “continues to grow and be the dominant communications tool,” and while social media is important for engagement, “email is still king.” No kidding. Look at the stats they mention: There are an estimated 2.9 BILLION […]
Have you thought about your email template lately and how it may be affecting clickthrough performance for mobile users? No? Check this piece out to get started with mobile email templates with a hat tip to responsive web design and the quirks of coding HTML templates for email.
Today’s NOI Tip of the Day is a great one. It’s a very actionable and simple way to increase action rates—send follow-up emails!
