Tag Archives: Strategy

Where are your supporters on the Ladder of Engagement?

If you work in the social change space, you’ve almost certainly heard of the Ladder of Engagement. This post walks you through the process of creating a Ladder of Engagement snapshot – essentially a report that shows where your supporters fall on the ladder right now.

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Steal this idea: Twitter branding Opp

A few weeks back, Twitter announced a new opportunity to brand your organization. Check it out.

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Steal this Idea: Retweetable tweets!

From Nonprofit Tech 2.0, some great ideas of how to make your tweets retweetable. Worth reading!

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Experts speak: Testing tips from an internet insider

Expert and practitioner of analytics and testing, Jim Pugh, shares his insights and knowledge in our latest interview from the field. This is great advice – not to be missed!

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What’s It Cost? Infographics

When it comes to producing inforgraphics, you may be surprised to learn how much they really cost.

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Experts Speak: Tumblr.

We posted a few weeks ago on the demographics of Tumblr– the micro blogging site with 60 million “very engaged” users. But, while the numbers and demographics are intriguing, measuring exact results can be slightly elusive with this social platform. Check out ur interview with digital strategist of the Sunlight Foundation, Scott Stadum to find out what really goes on there.

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