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I’m Joining the New Media Mentors Team!

I’m excited to announce that I’ve joined the New Media Mentors team – as of June 2015! I’ve followed their development over the last several years and look forward to putting my field-tested experience to work, advising and supporting groups on the front lines of social change. I look forward to: Providing groups with the best possible tools and strategy. Empowering staff […]

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New Media Mentors: four years in, what we’ve learned

New Media Mentors has been up and running for over four years now. Here’s what we’ve learned.

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Nonprofit guide to email best practices

If you’re looking for nonprofit email best practices, you’re in the right place! It’s important to pause from time to time and read up on what works well for others in your field, so it’s great that you’re doing this.

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5 tips for redesigning your website

So, you hate your organization’s website and are desperate to redo it. Welcome to the club! Websites are one of those things that are really hard to get right—especially when you’re on a budget.

Embarking on a redesign can be exciting, overwhelming and treacherous. Here are six tips for getting it right.

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4 reasons to use Google Analytics

Google Analytics is by far the most commonly used tool for website analytics. However, in my work as a mentor I’m finding that the tool isn’t as pervasive as we might think. This post explores four reasons why every website should use Google Analytics.

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Please don’t quit! Keeping online staff happy in their jobs

It’s no secret that turnover can sometimes be high in the digital organizing world. It’s a fast-paced environment and new job opportunities pop up every election cycle. This post explores four things you can do to keep your online communications staff happy.

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