Tag Archives: Communications

New Media Mentors take-away: Being realistic about resources is critical

This week I’m sharing two of my biggest take-aways from the third cohort of New Media Mentors—a program designed to help nonprofits make their online organizing work more strategic, effective and efficient.

Today’s post gets at how organizations manage online work internally: To maximize effectiveness, being realistic about resources is critical.

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Steal this Idea: Retweetable tweets!

From Nonprofit Tech 2.0, some great ideas of how to make your tweets retweetable. Worth reading!

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Experts speak: Testing tips from an internet insider

Expert and practitioner of analytics and testing, Jim Pugh, shares his insights and knowledge in our latest interview from the field. This is great advice – not to be missed!

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What’s It Cost? Infographics

When it comes to producing inforgraphics, you may be surprised to learn how much they really cost.

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Experts Speak: Tumblr.

We posted a few weeks ago on the demographics of Tumblr– the micro blogging site with 60 million “very engaged” users. But, while the numbers and demographics are intriguing, measuring exact results can be slightly elusive with this social platform. Check out ur interview with digital strategist of the Sunlight Foundation, Scott Stadum to find out what really goes on there.

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Social Media Demographics, who’s hanging where, the YouTube edition

If you’re not already convinced that YouTube is a biggie in the online and social media world, consider these stats: It is the 3rd most visited website according to Alexa, gets 2 billion views per day and handles 10% of all internet traffic. Phew. According to Quantcast, YouTube’s audience is: 50/50 male/female 46% under 18 years [...]

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