Tag Archives: Management

Nonprofit guide to budgeting online projects

Over the past few weeks we’ve been revealing the cost of some of the most popular advertising tools and online projects. In case you missed something, or just want to print out a cheat sheet to use when working on your 2013 budget, here’s a round-up of everything we covered.

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Social Media Toolkits: all the cool kids have them (but most won’t share)

Many nonprofits and small organizations have jumped on the social media bandwagon because ‘everyone else is there’ or because their competition is doing it. But those aren’t good reasons to go at it without a plan and you owe it to yourself to put some structure in place. This post walks you through developing a social media toolkit for your organization.

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Benchmarking: How does your organization stack up to the rest?

Ever wonder how your organization’s new media program compares to other nonprofits’? Three benchmarking reports were just released that can help you answer that question.

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My learnings from New Media Mentors

All week I’ve been sharing learnings from my last year mentoring for New Media Mentors. Here’s a recap of the posts in case you missed them.

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Change is possible—with the support of your organization

I’ve been relaying lessons from the first year of New Media Mentors all week. Today’s lesson gets at the heart of what it takes to really change the culture of an organization. Change is possible, but the support of the organization is key.

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Creating a killer new media program takes hard work

All week I’ll be writing about my key-takeaways from my last year as a mentor for New Media Mentors. Today’s insight is all about rolling up your sleeves: Creating a killer new media program takes hard work. This post digs into the requirements of a solid new media program: strategic thinking, appreciation for messaging, an eye for opportunities, commitment to timeliness, regular measurement and analysis.

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