Tag Archives: Management

How to Win the Internet

Over the years New Media Mentors has had the opportunity to mentor a diverse set of organizations that aspire to take their new media work to the next level. Based on that experience we’ve put together “How to Win the Internet” which can be used as a framework for setting nonprofit organizations up for success online.

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New Media Mentors take-away: Being realistic about resources is critical

This week I’m sharing two of my biggest take-aways from the third cohort of New Media Mentors—a program designed to help nonprofits make their online organizing work more strategic, effective and efficient.

Today’s post gets at how organizations manage online work internally: To maximize effectiveness, being realistic about resources is critical.

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New Media Mentors take-away: Executive involvement makes a huge difference

It’s hard to believe, but we just wrapped up the third cohort of the New Media Mentors program! We’ve worked with a total of ten organizations now and with every new cohort we learn more about how to create change within an organization.

This week I’m sharing two of my biggest take-aways from cohort three. First up is a big one: When creating internal change, executive involvement makes a huge difference.

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Nonprofit guide to budgeting online projects

Over the past few weeks we’ve been revealing the cost of some of the most popular advertising tools and online projects. In case you missed something, or just want to print out a cheat sheet to use when working on your 2013 budget, here’s a round-up of everything we covered.

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Social Media Toolkits: all the cool kids have them (but most won’t share)

Many nonprofits and small organizations have jumped on the social media bandwagon because ‘everyone else is there’ or because their competition is doing it. But those aren’t good reasons to go at it without a plan and you owe it to yourself to put some structure in place. This post walks you through developing a social media toolkit for your organization.

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Benchmarking: How does your organization stack up to the rest?

Ever wonder how your organization’s new media program compares to other nonprofits’? Three benchmarking reports were just released that can help you answer that question.

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