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Friday Linx: the PR FAIL edition

Friday Linx is a recurring feature on our blog. We’re aiming to bring you a collection of links worth a read and cute cat video to ease you into the weekend. This week the conversation was dominated by Facebook IPO talk and the biggest PR fail in a long time, read our take here. You’ll also find items on Google+, creating good videos, building a blog following, fundraising, and training opportunities below.

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How Komen flushed their brand in 24 hours

Here we dissect how Komen for the Cure completely destroyed a brand 3 decades in the making and how they’re now a different organization with a different future (if they even have one), whether they like it or not. My goal here is to help people understand this so you don’t make the same mistakes.

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TechSoup’s digital storytelling challenge

TechSoup is doing something pretty cool that you should know about. They’ve got a digital storytelling challenge going on that’s one part competition and one part professional instruction. Storytelling is the secret sauce to being successful with video in your work. You don’t need the most expensive camera on the market and you don’t need to be a pro if you can tell a story.

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End-of-year giving data from M&R Research Labs

The folks at M&R Research Labs have posted some data comparing end of year giving for 14 organizations they’ve worked with. The results were great and their insights are pretty useful to begin planning your 2012 giving cycle. No, it’s never too early.

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Friday Linx: Arab spring edition

Friday Linx is a recurring feature on our blog. We’re aiming to bring you a collection of links worth a read and cute cat video to ease you into the weekend. This week marked the 1 year anniversary of the Arab Spring and Twitter decided it’d prevent it from happening ever again. You’ll also find items on Facebook, fundraising and training opportunities below.

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Newsjacking the SOTU

Tonight an annual tradition continues, the President will address Congress and the nation to update us on the state of our union and his priorities. Last week we posted some observations on how non-profit organizations can navigate their issues in an election year. Kivi Leroux Miller has a good post up on her site about newsjacking. How can you take advantage tonight?

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