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Social Media Demographics, Who’s Hanging Where, the Tumblr edition

Social blogging platform and rocket ship, Tumblr may or may not be right for your non profit, but before you decide, check out these demographics and reasons to start tumbling here.

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Social Media Demographics, Who’s Hanging Where, the Pinterest edition

To pin or not to pin? Here are some of Pinterest’s unique demographics and soaring numbers. It may be time to reconsider.

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Social media demographics; who’s hanging where, the Facebook edition

Approaching 1 billion users worldwide, it’s no question that Facebook is a social media giant. So it’s useful to know who’s using it, right? Here are some things to know.

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Social Media Demographics – Who’s hanging where, the Twitter edition

Want to know who’s hanging out on Twitter – it may not be what you think. While clear goals and sound strategies drive successful campaigns, knowing the demographics of social media platforms is also important.

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How-to guide to advanced Google Analytics features

Over the last couple of weeks we’ve been talking about one of the most powerful free tools available to organizations: Google Analytics. A basic installation of Google Analytics is easy and enlightening. However, you can get so much more out of the tool by going a couple of steps beyond the basic installation.

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Four kick-ass custom Google Analytics reports

An amazing amount of data can be found in Google Analytics—some may argue it’s too much data. This is where custom reports can be a huge help. With Google Analytics’ custom report tool you can create any report you want, save it, and view it as frequently as you like, with just a few of clicks.

This post walks you through setting up four super useful custom reports: 1) Traffic from social networks, 2) Traffic from blogs, 3) Most popular blog posts, and 4) Most popular pages (for a particular part of the site).

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