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Use Facebook timeline covers to promote your cause

Are you using Facebook Timeline for your personal Facebook profile yet? Even if you aren’t, many people are. And, as Timeline continues to become more popular, organizations are starting to think about how they can use it to promote their causes.

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Does your employer own your Twitter followers?

Who owns your twitter followers? Alan Rosenblatt asked this important question today in Big Think’s Digital Politics blog. The answer isn’t as cut and dried as one might expect.

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A meme done right

A few weeks ago I wrote a post about a meme gone horribly wrong. But today I wanted to share an example of someone doing it right. About 3 weeks ago a meme was born. And it’s been copied over and over and over again since then. As with all memes some are as funny […]

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Don’t ever do this

It’s a near certainty that if you’re in this business long enough, one of two things is going to happen (or both):

1. You’re going to read several articles that state with deadpan seriousness that in order to grow your list you should consider creating a viral video.

2. Your boss or client is going to strongly suggest to you that what you need to be working on is creating viral videos.

A tale gone incredibly wrong.

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Ads to appear in Facebook news feeds in January

More Facebook changes are coming! According to Ad Age, Facebook will start placing ads in user news feeds in January. Currently Facebook’s “Sponsored Stories” ads are confined to the right side of the screen. With this change, Sponsored Stories will appear in line with updates from friends.

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Twitter basics: Influencing the conversation

Last weekend Colin Delany of e.politics gave a presentation at Netroots NY about using Twitter to influence the conversation. Lucky for those of us who couldn’t make it to the event, Colin wrote up a blog post with his main points. If you’re new to Twitter or just want to make sure you’re following best practices, you’ll definitely want to check out the post.

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